
Madden NFL 25
Hit like you mean it with FieldSENSE™ powered by BOOM Tech. Experience how the new physics-informed dynamic tackling system unlocks realistic collisions & new gameplay animations on both sides of the ball. With a reengineered Hit Stick, perfect hit indicator, a new Ball Carrier Balance System, and physics-driven dives, trucks and stiff arms, timing has never been more important as each interaction reflects true-to-life motion and physical outcomes. This game includes optional in-game purchases of virtual currency that can be used to acquire virtual in-game items, including a random selection of virtual in-game items.

Platforms
PlayStation 4, Xbox One, PlayStation 3, Xbox 360, Android, iOS
Developers
EA Orlando
Publishers
Electronic Arts, EA Sports
Team:
Marcom Production Execution
Software:
Photoshop
Supported the development of digital marketing assets across platform channels, including banners, social content, and in-game placements. Adapted and executed key art across multiple formats, ensuring brand consistency and technical accuracy. Collaborated closely with producers, marketing teams, and development partners to deliver polished, campaign-ready creative within tight timelines.
Worked on (2025)
Social (Week 17)
Lineup

Social (Week 15)
Lineup

Dom (In-Game)
Free Play Weekend

Social (Free Play Holiday)
Free Play Weekend

MVP Bundles (Paid Holiday)
Paid Holiday

Dom (Email)
Free To Play Weekend

Social (Creator Spotlight Drop)
Live Weekend

Social (Twitch)
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Twitch Drop Packs
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Zero Chill Stream
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Perfect Pair Showcase
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MCS Zero Chill Stream


Social (Madvent_49ersTix)
Ticket Giveaway*
EA Sports Madden NFL
Champions







