
Work | 2015 - 2017
Game Info
Type: Mobile Game
Developer: NHN BlackPick
Publisher: Toast USA
Platform: Android
Team
Lead Designer: Patricia Ayala
Product Manager: Alex Fleming
Community Manager: Carlos Lopez
Community Manager: Damian Sosa
Projects
Visual Design
UA Marketing (Google and Apple)
Thumbnail Design
Software
Photoshop
Illustrator

Drift Girls
Drift Girls, a unique iOS and Android racing game launched on June 9, 2015 by Toast USA and NHN BlackPick, seamlessly combines racing and dating simulation. It's the first mobile app to integrate these elements, where relationships with girls directly impact car performance during races, and cars influence dating outcomes. Players compete to excel in city drifts or challenge others in the World Tour, while also engaging in romantic pursuits with charming virtual characters. Despite efforts to enhance the experience, the game's service closed on June 29, 2017, due to challenges in maintaining high-quality service, with gratitude extended to dedicated players through a compensation plan.
Visual Design:
Facebook Content

UA Marketing:

Thumbnail Design:
Youtube and Twitch Livestream Video Thumbnail Covers





























